GWU Graduate School of Business

About the School

Degree Programs

MBA

IMBA

MAcc

Admissions

GSB Curriculum

Faculty and Staff

GSB Locations

Executive Association

Student Resources

Current GSB News

Contact Information

Gardner-Webb University homepage

Accredited

GSB Curriculum

Foundation (Prerequisite) Courses for MBA, IMBA, and MAcc.

ACCT 501 Foundations of Accounting and Ethics

An introduction to financial accounting. Accounting transactions, the accounting cycle, financial statement preparations. Partnerships, corporations, debt and equity financing, cash process and financial statement analysis. Introduction to management accounting: job-order and process costing, budgeting and variance analysis. Prerequisite: none. 3-0-3.

BADM 502 Foundations of Marketing and Economics

Explore the economics implications, history and philosophy or the free enterprise system with special attention to national income theory; money, banking and Federal Reserve system; Keynesian and Classical theories and the mechanics of the business cycle. Also includes study of microeconomic concepts and marketing economics, such as price theory, behavior of the firm, market structure, marketing processes, marketing systems, and income distribution. Prerequisite: none. 3-0-3

BADM 503 Foundations of Management Science and Finance

An introduction to linear programming and sensitivity analysis, decision theory, and inventory control models, particularly as they apply to financial operations, profit planning, and capital budgeting in the decision making process. Prerequisite: Mathematics 105 and ACCT 501 and BADM 502 or the equivalent. 3-0-3.

MASTER OF BUSINESS ADMINISTRATION (MBA) Courses

BADM 605 - Health Care Administration
An introduction to the principles of administration within health care organizations and the basic concepts of organizational theories relevant to effective administration of health care institutions. 3 hrs.

BADM 606 - Health Care Organization
An overview of the organizations, structure, and financing of the health care delivery system in the United States. Issues in health care resourcing, institutions, and system organization will be examined. 3 hrs.

BADM 607 - Organization Power & Politics
The course examines sources and uses of power in relationships that occur between individuals. In small groups; and in large complex organizations. Skills and knowledge relating to the acquisition and constructive use of power to manage effectively are emphasized. Organizational change is viewed as a manifestation of the exercise of power. Methods of change behavior in
organizations are explored in lectures, discussions, and case studies. 3 hrs.

BADM 608 - Leadership: Theory & Practice
Critical examination of various leadership theories (trait, situational, organizational, power, vision) and research evidence based on those theories. Students also develop an assessment of their own leadership skills and develop those skills in class exercises. 3 hrs.

BADM 609 - Organizational Staff
Examination of alternative organization staffing strategies - recruitment and hiring, training and development, promotion and transfer potential advantages of each in a variety of settings. Analysis of specific techniques for effective application of different strategies for human resource staffing--selection, performance appraisal, human resource planning, training, and career counseling. 3 hrs.

BADM 610 - Managerial Economics
The application and use of economic models in analyzing and solving selected problems of the firm such as product pricing, product mix, demand forecasting and market analysis . 3 hrs.

BADM 611 - Health Care Economics
An introduction to economic concepts as they apply to the unique specifics of the health care industry. The course will focus on the interrelationships of social policy, political processes, health insurance fundamentals, and health care delivery system with emphasis on economic principles and perspectives. 3 hrs.

BADM 612 - Motivation and Reward Systems
Analysis of approaches to the motivation of individual and work team performances through systems of reward. Examination of approaches to setting wage structures, design of incentives, and the administration of reward system. Economics and psychological theories are applied in these analyses. 3 hrs.


BADM 613 - Labor Relations & Work Force Governance
Examinations of issues in governance of the work force-- employment contracts, work rules, wage systems, grievance settlement--and alternative systems of governance, such as collective bargaining, works councils, worker participation and collegial systems. Analysis of likely consequences for work force cooperation and productivity. 3 hrs.

BADM 614 - Labor in Economy & Society
Examines the evolution and current status of labor and human resources in American industry. The changing structure of the labor force and its deployment among occupations and industries are examined, as well as the evolution of the American labor movement and collective bargaining. Public policy concerning employment and collective bargaining is considered. Current topics such as employment discrimination, the future of the labor movement, alternatives to collective bargaining, and the impact of automation upon the labor force are also considered. 3 hrs.

BADM 615 - Human Judgment & Decision Making
Social, psychological, economic, and political aspects of individual and group decision making. Decision making under uncertainty; emphasis on descriptive rather than normative theories. Prospect theory, decision regret, decision heuristics, causal attribution, perception, multi-criteria decision making. Lecture and seminar. 3 hrs.

BADM 620 - Managerial Finance
A study of financial management concepts and techniques and their application to financial decision-making through case analysis. Topics include asset valuation, capital budgeting, dividend policy, capital structure analysis, and financing decisions.

3 hrs.

BADM 621 - Investment & Portfolio Mgmt
An examination of the investment in both the personal and corporate setting. Emphasis is placed on the analysis of risk and return trade-offs of various investment alternatives, portfolio selection and management, and tax considerations. 3 hrs.

BADM 622 - Financial Institution Mgmt
This course is designed to introduce graduate students to the dynamics of managing financial institutions within a competitive and quickly changing marketplace. Topics will include: regulation, asset-liability management, off-balance sheet management, liquidity, risk management, product pricing, and the lending process. Lectures and assigned problems will be supplemented by the standard Bank Game, and interactive computer-simulation program which allows students to learn experientially by managing a virtual bank. 3 hrs.

BADM 625 - Marketing Management
An analysis of the marketing management decision process, with particular emphasis on market opportunity analysis, strategy development, planning, and the integration of marketing with overall corporate strategy. 3 hrs.

BADM 626 - Health Care Marketing
An introduction to the foundations, principles, and basic applications of health care marketing. Topics will include the development of marketing strategies and programs as well as general health care planning. Marketing research, product development, and physician marketing will be covered. 3 hrs.

BADM 630 - Organizational Behavior
An intensive investigation of human behavior on the individual, group and organizational levels. Perspectives from psychology, sociology, and business administration are all considered. Topics include personality and perception, decision-making, motivation, leadership, group dynamics, power and politics, and organizational design and development. 3 hrs.

BADM 631 - Quantitative Methods
An intensive survey and application of mathematical techniques in solving business problems. Topics include decision theory, inventory control methods, linear programming, queuing theory, network models, simulation, and optimization. Computer applications will be used in many topics. 3 hrs.

BADM 632 - Human Resource Management
An examination of the theories involved in selecting, placing, evaluation, and compensating the employees of an organization. Topics include human resource planning, employment law, job analysis and design, recruiting, compensation and benefits, and employee health and safety. 3 hrs.

BADM 633 - Entrepreneurial Management
An examination of how entrepreneurial managers discover and take advantage of innovative opportunities. Topics emphasized are the entrepreneurial process, starting new ventures, and developing entrepreneurship in large corporations. 3 hrs.

BADM 634 - Management Information Systems
Examination of the strategic applications of computer-based systems for management of the organization. Topics include general concepts of information system, a review of decision analysis, and discussion of representations and the modeling process. 3 hrs.

BADM 635 - Production & Operations Management
An analysis of management functions related to production; planning, design, construction control, and operational control. Special topics will include forecasting, project management via CPM/PERT, plant location and layout, production scheduling, quality control, and inventory management. Prerequisite: BADM 631 or permission of instructor. 3 hrs.

BADM 636 - Managerial Communications

The nature and problems of individual, interpersonal, and organizational communication in business. Various techniques such as concise writing, presentations, graphics and public speaking will be developed and practiced for effective organizational and individual performance. 3 hrs.

BADM 637 - Tech Trends in Mgt Info Sys
Examines recent trends and innovations in management information systems. Topics include: networking, world-wide web, object-oriented analysis, visual programming. The emphasis is on understanding these technical topics and their managerial and organizational implications. 3 hrs.

BADM 638 - E-Commerce & Network Res Plan
The technical and managerial aspects of industrial and enterprise networks will be examined. Topics such as supply chain management, enterprise integration, and reduced cycle time will be examined. 3 hrs.

BADM 639 - E-commerce & Internet Law
This course will focus on the legal and ethical environment related to doing business over the internet. Recent developments, court decisions, federal and state statues, administrative rulings, and the legal literature regarding internet law will be covered.  3 hrs.

BADM 640 - Business Law and Ethics
The application of law to managerial decisions. Topics include business torts and crimes, corporate social responsibilities to the consuming public, employees and competitors, real and personal property transactions, product liability, antitrust law, and the governmental regulations of business. 3 hrs.

BADM 641 - Health Care Law & Ethics
An examination of the major legal issues encountered in the health care field by administers and practitioners. Topics to be covered include: principles of liability, medical ethics, and legislative and regulatory factors in health care delivery. 3 hrs.

BADM 642 - Employment Law
An in-depth study of the legislative, executive, and judicial law that govern the employment practices of today. Major laws included in this course are the FLSA, CRA- Title VII, ADA, FMLA, NLRA, OSHA. Issues of discrimination, harassment, health and safety, labor relations, and due process will be addressed. 3 hrs.

BADM 650 - International Business
An overview of the major forms of international business with special attention to exports and imports, overseas investments, production and basic marketing operations, licensing, financing and other international business services. 3 hrs.

BADM 690 - Strategic Management
An integrative course designed to enable the student to employ knowledge of the various functional areas of business administration as policy decisions are considered from the viewpoint of executive management. Case methods of instruction lend realism to exercises in decision-making. A student receiving a final grade of less than B must repeat the course. Prerequisites: Minimum of 24 hours of required MBA core courses that include BADM 600, 610, 620, and 630 or permission of MBA Director.

3 hrs.

  Gardner-Webb University; Graduate School of Business; Campus Box 5168; Boiling Springs, North Carolina 28017 USA (704) 406-4489 or (800) 457-4622.
  I
f your computer does not display this page correctly, please upgrade your browser.

  Send updates, comments, and corrections to the University WebMaster.